March 31, 1927 – Cesar Chavez's Birthday

First East Coast Mobilization for Farmworkers -1990

Photo: George Ballis

Offset, 1975

Boston, Massachusetts

This poster promotes a highly successful national conference designed to recruit full-time volunteers for the grape, lettuce and Gallo wine boycotts in major American cities. The conference brought college students from all over the East and Midwest in a weekend of solidarity with farm workers. It was the first East Coast mobilization for the Farm Workers. Arnold Miller, President of the United Mine Workers (1972-1979), comedian Dick Gregory and singer-songwriter Holly Near participated.